If you have spent any amount of time in the world of keyword research, then you have come across the Keyword Golden Ratio, or KGR, first popularized by Doug Cunnington. This simple formula for identifying long-tail keyword opportunities is easy…
The search engine optimization (SEO) space is constantly changing, but there are some things that remain; Google search operators are one example. Google search operators offer a whole extra layer of visibility into the Google database of indexed pages. Google…
Hello Sonar Stars! As I’ve discussed SERP Sonar with some of our advisers and early adopters, I’ve gotten lots of feedback and ideas for new features. Building the best free SERP analysis tool takes a team! Even as we focus on…
In late 2021, Google publicly acknowledged that it had revised the way it handles title tag rewrites in the search engine results page (SERP). Many in the digital marketing space had forgotten, but Google has been changing title tags for…
You are already doing SERP analysis if you do any kind of digital marketing. Even if you are just a user of Google or other search engines then you have done basic SERP analysis and might not realize it. And…